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The World's Favorite Lure - Rapala Lures
LuredtoFishing.com

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Legend has it that it all began with a hungry Finnish man and a carving knife. Rapala Lures were devised from a simple theory - Large predator fish eat smaller, more vulnerable fish. Lauri Rapala, a simple fishermen made this observation as he fished the waters of Finland's Lake Paijanne, when he saw how predator fish would dart into a school of minnows and attack the one that swam with a slightly off-center wobble. This occurred over and over again.

Lauri realized that if he could create such a decoy that simulated the movements of a wounded minnow, he could catch more fish, earn more money, and not spend time constantly baiting lines. Using a shoemaker's knife and some sandpaper, Lauri crafted his first successful fishing lure from cork in 1936. With that new lure, he sometimes caught six hundred pounds of fish a day. As word spread, more anglers wanted to employ this new decoy. Thus, were born the legendary Original Floating Rapala Lures that are now sold in over 140 countries around the world.

To increase strikes, the ingenious Rebel Lures appears vulnerable as well as edible. The action imparted to these lures suggests that it is in trouble. Feeble, unaware preys convince the predator fish to strike. There is no need for maintaining a delicate touch when fishing with these lures. Fish attack these lures aggressively, usually hooking themselves. These optimum lures often entice strikes from both active and inactive fish. On the other hand, fish seldom pay attention to prey or lures that move quickly by, out of their striking range.

Rapala Lures, now marketed by Normark, has you covered from freshwater, saltwater and ice water. Rapala Lures are available in a variety of shapes and colors ranging from DT (Dives-to) Flat Series, DT Flat Sure Set Series, DT Sure Set Series, Lauri Rapala 100th Anniversary Lure, X-Rap 14, X-Rap Jointed Shad, X-Rap Magnum 30, CountDown, Deep Tail Dancer, Down Deep Husky Jerk, Fat Rap, Glass Fat Rap, Glass Shad Rap, Husky Jerk, Jigging Rap, Jigging Shad Rap, Jointed Shad Rap, LC Long-Casting Minnow, Original Floater, Rattlin' Rapala, Skitter Pop, Tail Dancer, Twitchin' Rap, LC Long-Casting Minnow, Magnums, Jigging Rap, Jigging Shad Rap, etc. Whether you are fishing for bass, walleye, muskie, tarpon, redfish, salmon, dolphin, Wahoo or striper you can always count on Rapala Lures.











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